Privacy Policy

​The Touch Massage respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you visit our website, book an appointment, complete a form, contact us, or receive massage therapy services.

1. Information We Collect

Depending on your interaction with us, we may collect:

• Your name, telephone number, email address, and mailing address
• Appointment, service, therapist, and scheduling information
• Health history, symptoms, treatment goals, contraindications, consent, and clinical notes
• Insurance and direct-billing information
• Payment and transaction information
• Communications, feedback, and reviews
• Website information, such as browser type, device information, cookies, and general website activity

We only collect information that is reasonably necessary to provide our services, manage our business, meet professional obligations, and comply with applicable law.

1. How We Use Your Information

We may use your information to:

• Schedule, confirm, change, or cancel appointments
• Provide safe and appropriate massage therapy services
• Create and maintain client and treatment records
• Process payments, receipts, insurance claims, and direct billing
• Communicate about appointments, services, and client inquiries
• Send promotional communications when you have agreed to receive them
• Improve our services, website, and client experience
• Prevent fraud, protect clients and staff, and maintain business security
• Meet legal, insurance, tax, and professional record-keeping requirements

1. Consent

We obtain consent when required before collecting, using, or disclosing personal information. Consent may be provided verbally, in writing, electronically, or through your actions, depending on the nature and sensitivity of the information.

You may withdraw consent for optional uses, such as promotional messages, at any time. Withdrawal of consent does not affect information already collected or used lawfully. Some information may still be required to provide treatment, process insurance claims, or meet legal and professional obligations.

1. Sharing Your Information

We do not sell or rent personal information.

We may share information only when reasonably necessary with:

• The massage therapist providing your treatment
• Administrative staff who require access to perform their duties
• Booking, website, form, email, payment, and secure storage service providers
• Insurance companies or benefit administrators when you request direct billing
• Accountants, legal advisers, insurers, or other professional advisers
• Government, regulatory, or law-enforcement authorities when required or permitted by law

Third-party service providers may process or store information outside Alberta or Canada. When this occurs, the information may be subject to the laws of the jurisdiction where it is processed.

1. Health and Treatment Information

Health histories, intake forms, informed-consent records, and treatment notes are collected to support safe and appropriate care. This information is treated as sensitive and is accessible only to individuals who reasonably require it for treatment, administration, billing, or legal compliance.

Please do not submit detailed medical information through the general Contact form. Use the designated intake form or provide the information directly to your therapist.

1. Payments and Direct Billing

Payments may be processed through third-party payment providers. We generally do not retain complete credit-card information.

When you request direct billing, we may disclose the information reasonably necessary to submit, verify, or manage your claim. Insurance approval and payment are not guaranteed. The client remains responsible for any unpaid balance.

1. Cookies and Website Services

Our website may use cookies and similar technologies to operate booking features, remember preferences, understand website usage, and improve performance. Some website features are provided by third parties, including Wix and integrated booking, mapping, analytics, or payment services.

You can limit cookies through your browser settings, although some website features may not function correctly afterward.

1. Marketing Communications

We send promotional emails or text messages only when permitted and when appropriate consent has been provided. You may unsubscribe using the link in a message or by contacting us. Appointment confirmations, receipts, and important service communications are not promotional messages.

1. Safeguarding Information

We use reasonable administrative, technical, and physical safeguards appropriate to the sensitivity of the information. These may include restricted access, passwords, secure platforms, staff confidentiality practices, and secure disposal methods.

No internet transmission or electronic storage system is completely secure. If a privacy incident occurs, we will assess it and take appropriate steps required by applicable law.

1. Retention and Disposal

We retain personal information only for as long as reasonably necessary to provide services and meet legal, tax, insurance, professional, and record-keeping obligations. When information is no longer required, it is securely deleted, destroyed, or anonymized.

1. Access and Corrections

You may request access to the personal information we hold about you or ask us to correct information that is inaccurate or incomplete. We may need to verify your identity before responding.

Access may be limited where permitted or required by law, including when disclosure could reveal another person’s information or confidential business information.

1. Children and Minors

A parent or legal guardian may be required to provide consent for a minor’s treatment and the collection of their personal information. The therapist may also seek the minor’s agreement when appropriate based on age and understanding.

1. External Links

Our website may contain links to third-party websites, such as Google Maps, social media, insurers, or booking and payment providers. Their privacy practices are governed by their own policies, and The Touch Massage is not responsible for those external websites.

1. Changes to This Policy

We may update this Privacy Policy when our services, systems, or legal obligations change. The revised policy will be posted on this website with a new effective date.​